Function, use and context as applied to Design
Design begins with understanding. We seek to understand who it is for, how it will be used and the context in which it will exist. It is on this basis that we create visual solutions and objects that make sense and integrate naturally into everyday life.
More than just creating forms, we develop relationships between people, objects and communication.
WHAT WE DO
We develop product design and graphic design projects using an integrated approach. This approach enables us to create more comprehensive solutions, where brand identity, the physical object and communication form part of the same system.
We create objects, brand identities and visual languages designed for real-world use, ensuring consistency between form, function and message.
Design for people
ABOUT
hugir is a Design studio based in Portugal, specialising in product development and visual communication.
We work closely with our clients, adopting a cross-disciplinary approach that combines product design and visual communication. This close involvement in the process allows for greater control over every stage of the project, ensuring consistency between concept, development and implementation.
Each project is closely monitored, with a focus on function, use and the context in which it will exist.
We create solutions that make sense in terms of their use and the context in which they exist.